Rules / robots-blocks-social-crawlers · ruleset 2026-07
robots / X-Robots-Tag blocks social previews
| Rule id | robots-blocks-social-crawlers |
|---|---|
| Severity | error |
| Category | Platform and crawl |
| Platforms | all platforms |
| Needs human | yes — structural fix |
What this is
robots / X-Robots-Tag blocks social previews. OGKit rule robots-blocks-social-crawlers (error, needs human). The id is a public API for the docs URL and CI --disable key; do not rename it.
Search phrases that should land on this page:
robots blocks social previewsX-Robots-Tag blocksnoindex social cardnosnippet preview
Why it matters
noindex / none / nosnippet (and similar) on the page or X-Robots-Tag can prevent scrapers from building a rich card.
Which platforms are affected
All OGKit platform profiles, including major social, chat, and search crawlers that consume these tags.
Platform-specific crawler budgets and field priority live in the platform behaviour reference.
How to reproduce
- Check meta robots and the X-Robots-Tag response header for noindex / none / nosnippet.
- curl -sI URL | grep -i robots
How to fix
Allow social crawlers to index the public marketing/share URLs. Keep noindex only on true private pages that should never be shared.
Example fix:
<meta name="robots" content="index,follow" />