OGKit

Rules / meta-tag-conflicting-duplicates · ruleset 2026-07

Conflicting duplicate meta tags

errormeta-tag-conflicting-duplicates
Rule idmeta-tag-conflicting-duplicates
Severityerror
CategoryRequired tags
Platformsall platforms
Needs humanno

What this is

Conflicting duplicate meta tags. OGKit rule meta-tag-conflicting-duplicates (error). The id is a public API for the docs URL and CI --disable key; do not rename it.

Search phrases that should land on this page:

  • Conflicting duplicate meta tags
  • duplicate og:title
  • conflicting og:image

Why it matters

When the same property appears twice with different values, crawlers pick unpredictably (first vs last). Cards become flaky across platforms.

Which platforms are affected

All OGKit platform profiles, including major social, chat, and search crawlers that consume these tags.

Platform-specific crawler budgets and field priority live in the platform behaviour reference.

How to reproduce

  1. Count occurrences of the same og:* or twitter:* key with different content values.
  2. Crawlers pick first, last, or merge unpredictably.

How to fix

Keep a single authoritative value per key. Remove duplicates from theme/plugins/framework defaults.

No single template snippet applies; use the measured and expected values in an OGKit finding.